Media Training

Professional media training for executives and managers.

Dealing with the media is very important for your businesses success. It defies most of the rules and conventions by which you have always communicated. In our training, we illustrate how you can communicate effectively with reporters and significantly reduce the risk of being quoted out of context or misquoted, how to understand the mentality of the media, how to help the reporter define the story and how to deliver your key message and provide compelling quotes.

You'll learn

You have many rights in a media situation. Among them is to be prepared with facts and messages that you've practiced delivering so that you are not uncomfortable or nervous in the eye of the camera.

You'll receive a customized workbook with valuable reference materials and a quick reference card for use in preparing for future interviews.

We put you in front of the camera in a variety of situations to test your skills and develop the techniques you need. Our critiques are tough but constructive, to give you the confidence you'll need in a real world situation. Following your training we are available to answer questions or to critique future stories and clips.

We also offer informative and entertaining convention and conference programs for large audiences, preparation for new products or media tours and intensive one-on-one preparation for interviews. Contact us for more information

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